ORIGINS
FACE FORWARD CAMPAIGN
ABOUT
Face Forward with Stronger, More Resilient Skin. Formuled to strengthen skin with every use, NEW Advanced Mega-Mushroom Treatment Lotion gives skin the ability to repair past damage while adapting and protecting itself against future damage, so you can continue to Face Forward and thrive, through your skin and from within.View Part 2 here.
WORK
Art Direction, Graphic Design, Social, Post-Production, Video
SOCIAL
Art directed and executed Stories that highlight product efficacy, how to use, and sustainability.
VIDEO
Influencer Collective introducing the Skin Heros of the Face Forward campaign.VIDEO
How-To demonstrating Mega-Mushroom regimenVISUAL MERCHANDISING
Various layouts created for in-store signage, print, digital, social, and SMS.
Executive Creative Director: Klitos Teklos | Creative Director: Fred Evans | Creative Consultant: Elizabeth Ferraro
Art Direction: Nicole Leva | Design Direction: Ben Pietrusinski, Ava Kotelova, Anthony Bayoneto, Giorgi Brugnoli
Copywriting: MC Katigbak, Lisa Ferrandino, Alix Light-Perez
Production: Ghibili Media | Creative Operations: Carla Nunes, Melanie Fortune, Julia Mizcak
Beauty Photography: Tom Schirmacher | Stylist: Haidee Findlay-Levin | Hair: Panos Papandrianos
Makeup: Sil Bruinsma | Set Design: Todd Wiggins | Still Life Photography: Travis Rathbone | Styling: Anna Surbatovich
Stills Retouching: Anonymous Retouch | Video Edit: Arthur Lacomblez | CGI: CVLT / URBAN Studio
Models: Talent: Maya Stepper, Matthew Noszka, Rubina Dyan, Indy Officinalis
Art Direction: Nicole Leva | Design Direction: Ben Pietrusinski, Ava Kotelova, Anthony Bayoneto, Giorgi Brugnoli
Copywriting: MC Katigbak, Lisa Ferrandino, Alix Light-Perez
Production: Ghibili Media | Creative Operations: Carla Nunes, Melanie Fortune, Julia Mizcak
Beauty Photography: Tom Schirmacher | Stylist: Haidee Findlay-Levin | Hair: Panos Papandrianos
Makeup: Sil Bruinsma | Set Design: Todd Wiggins | Still Life Photography: Travis Rathbone | Styling: Anna Surbatovich
Stills Retouching: Anonymous Retouch | Video Edit: Arthur Lacomblez | CGI: CVLT / URBAN Studio
Models: Talent: Maya Stepper, Matthew Noszka, Rubina Dyan, Indy Officinalis