POP BAG
ABOUT
Campaign imagery for Pop Bag’s fall 2019 campaign.Instant customization to fit your lifestyle, while empowering the designer within you.
WORK
Art Direction, Design, Production.
POP BAG IRL
Featured shots from the billboard campaign in Times Square that ran on social.
Creative Direction: Dearest Creative | Photography: Graham Pollack | Photo Assist: Michelle Garcia
Videography: Zachary Cedarholm | Styling: Kate Landucci
Parts Models: Trish Juliano, Kylie Radick, Sosheba Griffiths + Nyesha Paris
Videography: Zachary Cedarholm | Styling: Kate Landucci
Parts Models: Trish Juliano, Kylie Radick, Sosheba Griffiths + Nyesha Paris