ORIGINS

FLIP THE SCRIPT



ABOUT

Flip The Script With Plantscription™ Multi-Powered Youth Serum. Your best face is the one you have today, and you own it, celebrating and perfecting your skin at every age. You have the confidence to own your story, write your life’s script, and care for your face today for its most youthful tomorrow.


WORK

Art Direction, Graphic Design, Post-Production, Video


CREDS

Creative Director: Klitos Teklos + Fred Evans
Producer: Ghibili Media
Photographer: Travis Rathbone
Styling: Anna Surbatovich
Retouching: Dtouch Creative
Post-Production: Saddington Baynes
Video Editing: Alex Seiler + CVLT Production
Talent: Julia Vanos and Guinevere van Seenus

VISUAL MERCHANDISING

Various layouts created for print, digital, social, education, and SMS.

VIDEO

Art Direction, Storyboarding, Conceptualization for science-focused video of Plantscription™ technologies.
ⓒ BEN PIETRUSINSKI, 2022