BALMAIN BEAUTY

BLANC GALAXIE

EAU DE PARFUM



ABOUT

A NEW ENERGY: Blanc Galaxie stars the bursting light of hope.

Blanc Galaxie is like an eclipse of light. It captures the electrifying moment when the planets align, and your energy is at its peak. This transformative fragrance embodies a powerful shift—from darkness to light, leaving you and the world feeling renewed and ready to embrace new possibilities. The bright, energizing power of cédrat, ignited by myrtle’s aromatic richness.


WORK

Conceptualization, Art Direction, Graphic Design, CGI, Post-Production, Video

IMAGERY

Conceptual and Ingredient key visuals used for omni-channel advertising placement: print, digital, social, paid media, in-store, OOH.

SOCIAL TEASER

Conceptual and Ingredient key visuals used for omni-channel advertising placement: print, digital, social, paid media, in-store, OOH.

NYC OUT OF HOME

OOH ad placement on bus shelters along NYC’s iconic 5th Avenue


SVP Global Creative: Hans Dorsinville | Art Director: Ben Pietrusinski | Editorial Direction: Sylviane Louzon
Photographer: Maxime Poiblanc | Stylist: Catherine Pearson | DP: Kazu Okuda | Producer: Andrea Clemente

Retouching: Dave Herr | Video Edit: Leonardo Aponte | CGI: Mosaic Studios

ⓒ BEN PIETRUSINSKI, 2025